1. What Are Cookies and Local Storage?
A cookie is a small file stored on your browser to record session parameters, remember UI preferences, or evaluate platform usage. In addition to standard HTTP cookies, P4RDO uses client-side web storage (localStorage and sessionStorage) for fast theme switching and privacy consent persistence without network overhead.
2. Architectural Privacy Principles
In compliance with global data protection standards (GDPR, Mexican LFPDPPP, ePrivacy), P4RDO enforces a strict opt-in standard:
- Preventive Tag Blocking: No analytics or advertising tags execute prior to explicit user authorization.
- Google Consent Mode v2: Sets
analytics_storage='denied'andad_storage='denied'by default before GTM loads. - Conditional Meta Pixel: Meta Pixel scripts and tracking pixels only fetch and initialize if Marketing consent is granted.
- Local State Persistence: Your choices are stored locally under
p4rdo_consent_preferenceswithout intrusive tracking.
3. Cookie Categories
A. Strictly Necessary
Essential for security, technical navigation, dark/light theme switching, and recording your privacy preferences. These cannot be disabled.
Status: ALWAYS ACTIVE (Exempt from consent)B. Analytics & Performance
Help us measure visitor traffic, page navigation, and load times anonymously to optimize our B2B software platform.
Status: CONDITIONAL ON CONSENT (Default: Disabled)C. Marketing & Advertising
Measure conversion campaigns on Meta platforms (Facebook, Instagram) and professional ad channels to ensure relevant outreach.
Status: CONDITIONAL ON CONSENT (Default: Disabled)D. Functional & Interactive
Enable interactive third-party tools such as the Calendly scheduling iframe and Chatbase AI assistant.
Status: CONDITIONAL ON CONSENT (Default: Disabled)4. Audited Cookie Inventory Table
| Identifier | Provider | Category | Duration | Purpose |
|---|---|---|---|---|
| p4rdo_consent_preferences | P4RDO (First-party) | Necessary | 1 year (localStorage) | Stores user privacy consent choices and category toggles. |
| p4rdo_theme | P4RDO (First-party) | Necessary | Persistent (localStorage) | Stores light/dark mode preference to prevent screen flicker. |
| p4rdo_attribution_v1 | P4RDO (First-party) | Necessary | Session (sessionStorage) | Maintains commercial attribution parameters for lead handling. |
| _ga | Google Analytics (GA4) | Analytics | 2 years | Anonymous identifier distinguishing unique sessions without storing PII. |
| _ga_* | Google Analytics (GA4) | Analytics | 2 years | Maintains active analytics session state across page navigation. |
| _fbp | Meta (Facebook / Instagram) | Marketing | 90 days | Conversion measurement and attribution for Meta ad campaigns. |
| calendly_* | Calendly LLC | Functional | Session / 1 year | Supports interactive 30-minute booking widget in embedded iframes. |
| chatbase_* | Chatbase Inc. | Functional | Session | Stores conversational context inside the AI assistant chat modal. |
5. Managing and Revoking Your Consent
You can re-open your privacy preferences modal anytime by clicking the button below or using the "Privacy Preferences" link in the footer of every page:
6. Browser-Level Controls
You can also delete or block cookies directly through your browser settings:
- Google Chrome: Settings → Privacy and security → Third-party cookies.
- Mozilla Firefox: Settings → Privacy & Security → Enhanced Tracking Protection.
- Apple Safari: Preferences → Privacy → Block all cookies.
- Microsoft Edge: Settings → Cookies and site permissions.